Demag Logotype

Demag Logotype

Our logo is a trademarked brand combination of the recognized Demag brand name and a dynamic blue bar element.

The logo must not be changed in principle. Furthermore, a harmonious and uncluttered arrangement of the logo must be achieved by ensuring that there is sufficient free space around it. The proportion between the free space and the logo is a specified ratio (half the logo’s height). The logo must not be used in headers or continuous text.

In texts, the brand name “Demag” must always be written in upper and lower case, rather than inserted as a logo. Other written forms – such as “DEMAG” – are not allowed.

If the specified colours are not possible or expedient for technical or cost reasons, a monochrome black and white version may be used. The brand logo is positioned in the display size based on the following specifications and application-related criteria. Its size may only be reduced or increased proportionally.

Demag_Logo_Logo
Original logo, minimum width 30 mm
Demag_Logo_Logo_space
Always observe the protective margin of ½ x to all sides
Demag_Logo_Logo_mono
In exceptional cases (black/white implementation), the logo is used in 1c black (100k)
Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus.
The negative version of the logo may only be used on blue backgrounds (Demag corporate blue, blue gradient) – never on image motifs